Apple doesn’t expect fall in iPhone demand, asks suppliers to make 90 million iPhone 14 units

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Apple doesn't expect fall in iPhone demand, asks suppliers to make 90 million iPhone 14 units
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Apple does not anticipate a drop in iPhone sales in 2022 amid slowdown in smartphone market, report bloomberg, The Cupertino company is anticipating continued strong demand for iPhones and has asked suppliers to manufacture 90 million iPhone 14 models, which is equivalent to the production of iPhone 13 in the same period last year.

iPhone 14 Pro Lineup Feature Purple
Apple expects to make about 220 million iPhones in total in 2022, which is roughly in line with the 2021 builds. source to talk to bloomberg said that Apple has been able to cope with the slowdown in the smartphone market as the Apple customer base is still willing to spend money on premium devices.

Before 2021, the new iPhone launch saw Apple manufacturing about 75 million devices. That was raised to 90 million in 2021 as the company forecast higher demand for the iPhone 13 model, and Apple is sticking with that target level for 2022.

While some changes are expected for the standard iPhone 14 model, the higher-end iPhone 14 Pro model features a new notchless design (with hole-punch and pill-shaped camera cutouts), an upgraded 48-megapixel camera, a faster A16 will chip. , Always On Display, and more.

Current rumors suggest that the starting price of the iPhone 14 Pro model may be higher than that of the iPhone 13 Pro model, leading to an increase in the average selling price of the iPhones in 2022. Apple hasn’t provided revenue guidance from 2020, but Apple CFO Luca Maestri said during the company’s second-quarter earnings call that revenue growth is expected to pick up in the September quarter, and the supply crunch is less than in the June quarter. expected to stay.

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